Watch the Titles: FITC 2012
For the Amsterdam edition of the design and technology event FITC 2012, Dutch motion designers Floris Vos of Soulbase and Menno Fokma harnessed the storytelling potential of the opening title sequence to maximum effect. The designers created a short narrative to remind the viewer how tough it can be to create something, and how ultimately rewarding the creative process can be in the end.
Floris Vos talked to us about the process of creating the title sequence and shares mood boards, story boards and typography tests with us.
FITC 2012 on Watch the Titles